As one of the UK's largest independent publishing groups, Archant have a multi-million pound state-of-the-art print centre which requires feeding night and day, seven days a week, to make it a sustainable investment. Consequently, Archant Print have to look beyond the Group's own in-house printing needs; and bring in substantial contracts from outside.
And how do they do it? They use Further's online marketing expertise to continually bring them new leads to their site - which was also designed and built by Further.
A prolonged SEO campaign has seen Archant Print rising steadily up the search engine rankings for their key search terms - and the higher they've got, the better the leads as you'd expect.
As you can see, Archant Print now proudly sit at no.1 on Google worldwide for 'newspaper printers' - a fine accolade to our hard work and proof that such positions can be gained and maintained on relatively small budgets.