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Useful articles

Search Engine Marketing. Your antidote to recession worries?  

04.02.08

Search Engine Marketing. Your antidote to recession worries?

Further Partner Steve Jaggard explains why worrying economic times ahead may just bring the impetus some Marketing Directors and business owners need to trial online marketing for the first time.

Triffic traffic, shite site!  

29.08.07

Triffic traffic, shite site!

As Zak Ireson explains, there’s little point driving visitors to a site that’s not worth the drive.

SEO? PPC? SERPs? I’m confused!  

29.08.07

SEO? PPC? SERPs? I’m confused!

If you don’t know the difference between different forms of search engine marketing, then don’t worry - you are by no means alone.

Online not a good vehicle for brand building?  

29.08.07

Online not a good vehicle for brand building?

As a marketing and brand consultant himself, Further Partner Steve Jaggard gets irritated hearing traditional agencies knocking online for its failure to build brands

A-Z of online marketing  

29.08.07

A-Z of online marketing

Need to know 'affiliate marketing' from a 'Wiki'? Our glossary of terms will help you navigate this brave new world.